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target and Spanish tarjeta

TÁR-guet

In English

target

a goal / a mark to aim at

In Spanish

tarjeta

de crédito o de regalo

Spanish "tarjeta" means: card

Why they get mixed up Spanish "tarjeta" sounds somewhat similar to "target," and both come from French words for a small shield, but today they mean different things. English "target" is a goal, objective, or a mark to aim at. A card in English is "card."

If you want to say...

  • targetmeta o blanco
  • cardtarjeta
  • target audiencepúblico objetivo

Examples

  • Our sales target is high.

    Nuestro objetivo de ventas es alto.

  • The arrow hit the target.

    La flecha dio en el blanco.

  • The company missed its revenue target.

    La empresa no alcanzó su meta de ingresos.

  • The soldier aimed at the target.

    El soldado apuntó al blanco.

Common mistakes in Spanish

Incorrect: Nuestra tarjeta de ventas este mes es de cien mil dólares.

Correct: Nuestra meta de ventas este mes es de cien mil dólares.

Tarjeta is a card. A goal or target is meta or objetivo.

Incorrect: Apuntó a la tarjeta con el arco.

Correct: Apuntó al blanco con el arco.

Use blanco for a shooting target.

Phrases you will hear

  • a sales targetuna meta de ventas
  • hit the targetdar en el blanco
  • a target audienceun público objetivo
  • target young peopledirigirse a jóvenes
  • a carduna tarjeta
  • a credit carduna tarjeta de crédito

In a conversation

  • A:

    Our sales target is high this month.

    Nuestra meta de ventas es alta este mes.

  • B:

    Who is the target audience?

    ¿Quién es el público objetivo?

  • A:

    Young people. Please show your credit card at the door.

    Los jóvenes. Por favor, muestra tu tarjeta de crédito en la puerta.

  • B:

    Sure. I'll hit the target.

    Claro. Daré en el blanco.

Test yourself

"Sales target" means...

To remember it

Target = a goal/mark to aim at. A credit card (Spanish "tarjeta") = card.

Frequently asked questions

What does Spanish "tarjeta" mean?

Spanish "tarjeta" means "card". It looks like the English "target", which is exactly why it gets confused, but "target" means "a goal / a mark to aim at".

Does English "target" mean the same as Spanish "tarjeta"?

Spanish "tarjeta" sounds somewhat similar to "target," and both come from French words for a small shield, but today they mean different things. English "target" is a goal, objective, or a mark to aim at. A card in English is "card."

Written by Bryan López, Spanish and English teacher · updated
ESEN